This Google initiative? Will it favor an increase in the consumption of its products? What is the first thing you would buy in a Google store?ads By Writing Article COMPANIES Feb 20, 2013 Discovering the profile of social media professionals in companies Tags social media professionals Business marketing read later favorites 0 ads udima.es UDIMA, Distance University of Madrid Study degrees, official master's degrees online or the doctorate at a distance. The best option to study online. The professions related to Social Media and new technologies are among the most demanded today. These are new profiles, which arouse curiosity about those who perform them.
For this reason, Ragan has carried out a study in collaboration with NASDAQ OMX Corporate Solutions, in order to find out more about what Social Media professionals in companies are like. The study was based on a sample of 2,714 online respondents, focused Canadian Hospitals Email List on communication professionals, martekerts, PR and other profiles related to Social Media, both fully, and those where the management of online communication is within its functions; most SMEs. These are the main conclusions obtained. Social Media is not the only activity of Social Media professionals For 2 out of 3 professionals, Social Media is one of their main functions, although not the only one. 83% of professionals dedicated exclusively to Social Media work in a department made up of a maximum of 3 people.
Only 42% have a professional in their company focused exclusively on communication 2.0. The combination of training and experience is essential 45% of those surveyed highlight the importance of these professionals having both adequate training and experience in the position. 25% especially value experience, while 18% highlight the ability to write as necessary. The percentage of those who consider training as the only quality to perform these functions is insignificant (0.45%). When assessing the length of experience, 47% consider that it should range between 1 and 3 years, while 44% require between 3 and 5. There is still much to learn in this medium Only 13% of the participants define themselves as an expert in the field. 23% of professionals consider themselves a beginner.